The Philippine International Motor Show goes greener on its second show

Of course, we are all aware that the “green” traffic signal means “go” and it's time for vehicles to move forward. But the Chamber of Automotive Manufacturers of the Philippines, Inc. (CAMPI) does not only move forward, but it leaped forward on its second staging of the Philippine International Motor Show (PIMS).

The four-day event, which was concluded yesterday (Aug. 24), was again held at the spacious World Trade Center Manila in Roxas Boulevard, Pasay City. The theme, “Drive the Future: Towards Safer and Cleaner Motoring”, is more focused on the “green technology” in an effort to step up the drive against global warming.

CAMPI was able to bring under one roof about 15 global auto brands, together with numerous leading local and imported brands in affiliate and support industries. Furthermore, the event yielded more than 100 vehicles on display, with several environment-friendly cars became the center of attraction. As per estimates, this year's event has broken the 60,000-visitor benchmark that was set last year.

With that figures, we can say that the event is not just another motor show, but rather it is a show of strength by the local auto industry. Amidst soaring fuel prices and runaway inflation, the Philippine auto industry continues to experience double-digit growth, with total unit sales rising to 14.2% from previous year level. Hence, auto makers remain optimistic.

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